The Future of Media

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Highlights

It is the far right which has been making the biggest strides all over the world and, in particular, in the belly of the beast – the USA. — location: 160


His basic argument is that we must attend to the complex ways in which technical, aesthetic, professional, institutional and economic levels of determination interpenetrate. — location: 1491

Thank god for stuart hall


To return to the question of medium specificity, there was a long period when the phenomenon of ‘Flow’ was defined as central to the television experience – best characterised by the development of forms of scheduling designed to hold the viewer to a given channel. This of course was completely antithetical to the initial model of broadcasting as developed in the UK by Lord Reith, who insisted that there must always be a moment of silence between any two radio programmes as part of the schedule, precisely so as to dissuade people from just listening to whatever came next. — location: 1549


However, one might well argue that the marketing of box sets and the encouragement of ‘binge viewing’, along with the algorithms developed by institutions like YouTube to suggest what else you might ‘like’, based on your viewing history, can best be seen as the reincarnation, in new technical dimensions, of what used to be the skills of the television scheduler. — location: 1554


obvious rerun of — location: 1559

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