Cracking the PM Interview
Metadata
- Author: Gayle Laakmann McDowell and Jackie Bavaro
- ASIN: B00ISYMUR6
- ISBN: 0984782818
- Reference: https://amazon.co.uk/dp/B00ISYMUR6
- Kindle link
Highlights
This is the time when the PM is starting to think about what to build next. The next idea may come from a customer request, competitive analysis, new technology, user research, the sales or marketing teams, brainstorming, or the big vision for the product. — location: 248
Depending on the scope of the role, a big part of the product manager’s job in this phase is creating or proposing a roadmap. This means figuring out a cohesive long-term plan for the team. The PM talks to all possible sources to create a large list of potential features or development work. Then, based on factors like customer needs, the competitive landscape, business needs, and the team’s expertise, he prioritizes the features and scenarios. — location: 250
Because companies in online software collect more data, it’s important that these PMs are skilled with data analysis and designing experiments. It’s also important to work well under pressure, as servers can fail at any time and PMs often have to make quick decisions. — location: 339
This is why product sense—having the intuition to recognize the difference between a good product and a bad product—is so important for product managers. — location: 379